The goal of OwlRatings is to help customers buy with confidence and make smarter, more informed decisions. Because they believe that sharing is caring, we seek to create trust and transparency via shared experiences. OwlRatings is a company that focuses on customer experience, innovation, and data.is to help customers buy with confidence and make smarter, more informed decisions. Because they believe that sharing is caring, we seek to create trust and transparency via shared experiences. OwlRatings is a company that focuses on customer experience, innovation, and data.