Zomato to invest Rs 400 Cr in Blinkit and Zomato Entertainment
Zomato is investing Rs 300 crore ($36 million) in its quick commerce arm Blinkit to compete with Swiggy Instamart and Zepto. Additionally, it will invest Rs 100 crore ($12 million) in its subsidiary, Zomato Entertainment. Since acquiring Blinkit (formerly Grofers) in 2022, Zomato has invested Rs 2,300 crore ($277 million) in it. Blinkit recently achieved EBITDA profitability. Competitors Swiggy and Zepto are also significantly investing in quick commerce.
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https://entrackr.com/2024/06/z....omato-to-invest-rs-4
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