Facebook is considered one of the most important social networks for many business owners or marketers. Organic reach is dead. With the new Facebook update, we cannot reach people like we used to before. It is essential to build followers who show interest in your product or services. The post shares five different ways to increase the number of followers on your Facebook fan page organically.
When you can build the following that engages your audience, you can post a t-shirt or a product that you're selling to your customers literally without paid ads. You will get free organic traffic using the Facebook algorithm to drive eyeballs on your product. With a Facebook fan page, you have a unique advantage over your competitors because there is an option that gives us an option to create a custom audience based on the fans of an out page. So the fans that like your Facebook page own that specific audience. No one has it except you, and maybe this will be unique to you and your brand. And when you are running an ad, you can create a custom audience for the people that like your Facebook fan page and target them. Or you can scale using the fans on your page. There are many different ways to increase Facebook fan page followers, but you should always make awareness of it to your friends.
Let's Dive into the Five Ways that You Can Implement Inside Your Facebook Fan Page to Get the Organic Following:
1 Posting Daily:
It is recommended that you post on your Facebook fan page at least once a day. You must make sure that you are active on your social media fans page and also you can use facebook live stream in order to get more visibility on the internet because now a day almost all the social networking platform providing live streaming services, weather it facebook live stream or instagram live or youtube live stream. And what happens to you when Facebook sees that you're active on your fan page? They will show your post to more people. So you will be able to get more organic reach from Facebook. Sometimes it may also help you to lower your CPM when you're running a paid ad.
Facebook will always favour an active fan page when running ads. So automatically, you will have an advantage. You can easily find this content on Google, Pinterest, or other websites related to your niche.
2 Post Relevant Content:
It is essential because you share Facebook track whether your audience engages with that specific post whenever your audience is shown your photos or videos. So whether they like it, comment, or share your informational videos thing like that.
When your followers like and engage, commenting on your post, Facebook will trigger its algorithm to show it to more people. All that you need to do is to follow the 80/20 rule. It means 80% of your posts are content, meaning you are not selling to them; it is just pleased that people enjoy. For example, if you're inside the cat niche, you want to post funny cat videos, funny cat memes, those things you are making money from directly, but you are building a fan base essentially. 20% of it should be selling. You can be promoting a mug, a pillow, or a t-shirt to people that love cats.
3 Interact With Your Fans:
Don't forget that Facebook is a social media platform. So it would help if you were social with your fans. Don't be a silent person in the back, just posting photos, videos, etc. If your followers like commenting underneath your post, you need to go ahead and like their comments. You can even reply to what their questions are. So this will helps users to engage and come back and maybe reply to your comment. You will get an option to invite friends to join the conversation.
It sounds like many TVs that you have to sit at the computer or sit at your phone to answer your followers, comments, and questions continually. So you can always hire out a VA to help you do that for you.
4 Don't Include Links:
Facebook hates it when you want to take the users off their platform to go to a different website. So if you can keep your users on Facebook, they will reward you by showing your post to more people. So you will get more organic reach and likes for your page.
5 Avoid Asking for Like/Shares/Comments:
You should not add words or phrases like share this post, like my comment or comment down below, basically telling your customers to do something for you because Facebook has gotten strict throughout the year that they don't want you to take advantage of their algorithm by telling their customers to engage with your ad directly.
Facebook wants you to create a meaningful conversation with your fan base. So this goes back to creating useful videos that make conversations. You need to create posts that people laugh at and want to share with their friends, not by asking them to do so. And so Facebook has released a statement that if you ask people to like, share, and comment, they will decrease your reach over time, so you should avoid doing that.
Take Away:
I hope you find the most interesting and useful that discusses five ways to increase your Facebook fan page following organically without paying Facebook a single penny. If you implement the above-mentioned strategies in your Facebook fan page, you will be able to boost your Facebook fan page followers fast.
Related Post:
How Can You Increase Impressions on Instagram with Ads
How to Get More Instagram Likes for Free
How to Brand Yourself and Attract More Followers on Instagram