A good SEO strategy should be long-term, white-hat, and not entirely reliant on Google AdWords. With the advancement of modern technology, a variety of undesirable and dubious methods have emerged that can significantly put your website in danger of being blacklisted in search engines - no questions asked.
The ongoing shift in approaches and the 'state of flux' that search engines remain in makes distinguishing between good bad SEO tricky. Bad SEO methods are still quite obvious. If you are detected using these strategies, your website will be shot down by the big G. This practice is known as 'black hat SEO,' and it puts your website on the front lines of being shot down by the big G.
The old-school black hatters will know the techniques to get short wins to increase search engine rankings - definitely not good SEO, and something I can't talk about in this article due to editorial guidelines.
So what is Good SEO?
Well, you should actually start by thinking about your users and the visitors to your website. If you build the website for people and write interesting and informative content for real humans and not bots, you are on the right track with developing a long-term, organic web presence.
Good SEO takes time, which is why a number of website ideas tend to lose faith and move over to other practices to get the quick fix results - like paid advertising, for example.
Think about getting your keywords in the content, adding frequent updates, and having a good amount of high-quality inbound backlinks from relevant websites - all good SEO.
Philly SEO Pro is a full-service Philadelphia SEO company providing search engine optimization, digital marketing, website design services for businesses in Philly South Jersey. We are an expert team of seasoned Philadelphia SEO professionals who operate only with White-Hat SEO practices.
Whatever your organization's digital demands are, we have you covered. Whatever your organization's digital demands are, we have you covered. Call us at 1-215-598-7341 for more information.
