Who is this guide aimed at?
Welcome to the simple guide to SEO for startups.
A no-nonsense manual to help small Digital Marketing Company in Bournemouth owners get started with Search Engine Optimization.
Unlike other SEO guides out there, this list only scratches the surface of SEO tips but each and every tactic we explain easy to understand and implement.
What will I get out of this guide?
You do not need to spend a few days or weeks of your time, you will not need to hire an SEO specialist, you do not need any prior knowledge of SEO and you will not have to spend a dime!
Check the list below and let us know how you get in the comments:
- How do Keyword Research for Your Startup Business
As the owner of Your Business Startup will no doubt read a lot of guidance on business strategy and planning, and we are not going to bore you by going over this again.
Instead, let's jump straight to Keyword Research - SEO first port of call when it comes to planning a new website content or copy.
What is Keyword Research?
Well, that's exactly what it says on the tin.
Read Also:- Bing is Testing Mouse over Favicons in Search Result Snippets
Keyword research is the practice of researching which words, phrases and questions are being entered in the Search Engines, such as Google, by your potential customers.
For example, you are a retailer of sports clothing and anecdotes you believe that people will be looking for 'red coach'.
However, through the keyword research you find that there are more searches per month on Google for 'red shoes'.
It might be worth optimsing your content and product pages for these keywords instead.
Startup Keyword Research Resources:
How to Do Keyword Research - Beginner's Guide to SEO
Keyword Research For SEO: The Definitive Guide
How to Do Keyword Research for SEO: A Beginner's Guide
- How Content Blogging Can Boost Your SEO Startups
Speaking of content, this is one of the biggest ranking factors Google and without relevant, unique website copy, you will struggle to rank for anything!
In addition to placing content relevant to the product or service your lawn, the best way to get more content on the site is simply to start blogging.
Utilizing some keyword research tips at the top to determine what topics you should be blogging about.
If you've started blogging then review your old blog posts and make sure they are optimized around keywords.
If you start to feel confident that you are a pro blogger, why not try and guest blog posts on a specific site of the industry? While you will not get a direct SEO value of content on your site, you should be able to get backlinks to your website.
Blogging Startup Source:
8 Ways That Blogging Will Kickstart Your Startup
Top 35 Blogging Sites That Guaranteed to Be Popular
The Ultimate Guide to Guest Blogging
- How do Link Building for Startups
If you've dipped your toes into the world of SEO then you may notice that everyone seems to be talking about links and how great they are.
Well, the reason for this is that Google itself has said that they are one of three ranking factors (they have more than 200!) So you know something that you have to pay attention.
In the old world of SEO, it's just a numbers game. The more links you are getting better.
However, since Google's algorithms have evolved, so have to link your methods and diversity to build backlinks your website has.
These days you need to be contextually relevant links from high authority websites in your niche and although this is much more difficult than Digital Marketing Companies in Bournemouth it used to, it is as important as ever to SEO your website.
The best way to get started with building links is to register your site in local directories like Yell, Thomson Local Scoot.
